at Checkout   REDEEM OFFER
Updated May 22, 2023 by Brilliant Directories
How to Re-Engage Your Inactive Members

This Tip of the Week covers topics including:

  • 0:47 – The Cost of Losing Active Members
  • 2:28 – Strategies to Re-Engage Inactive Members
  • 7:26 – Best Practices for Re-Engagement Emails
  • 11:30 – Using ChatGPT to Write Emails
  • 13:56 – How to Use Variables In Email Templates
  • 15:16 – Incentive Inactive Members
  • 17:47 – Benefits of Re-Engaging Inactive Members
  • 20:35 – Email Sample 1
  • 22:05 – Email Sample 2
  • 23:13 – Email Sample 3

This is a segment from Webinar Wednesday 152, recorded live on March 1, 2023.

Email Template 1

Subject: We Miss You! Come See What You’ve Missed

Hi [Member Name],

I noticed that it’s been a while since you last logged into our community. We hope everything is going well!

Just wanted to remind you that we’re here for you and have some great benefits you can take advantage of. Here are some things you might have missed out on:

[List benefits or features that are relevant to the member]
[Mention updates or new features that have been added since their last visit]

You’re truly a valuable part of our community and hope you’ll come back to join us soon. Log back in today and let’s catch up!


[Your Name]

Email Template 2

Subject: Was it something we said?

Hi [Member Name],

It’s been a while since we’ve seen you around our community! I wanted to check in and see how you’re doing.

We’ve made some updates and changes recently that we think you’ll love, including:

[List some new features or improvements that have been made]
[Mention relevant incentives or discounts that the member could receive for coming back]

Our members mean everything to us, so I hope you’ll log back in soon and see what we’ve been up to! We’re here to support you and help you grow your business in any way we can.


[Your Name]

Email Template 3

Subject: We Want You Back… Here’s What You’ve Missed

Hi [Member Name],

Hope this email finds you well! It’s been a while since you last logged into our [Website Name], and we’ve been thinking about you.

I wanted to remind you about some of the amazing benefits you’ve been missing out on, such as:

[List a few key benefits or features that are relevant to the member]
[Mention testimonials or success stories from other members that could inspire the member to come back]

We know life gets busy, but we don’t want you to miss out on any of the opportunities that [Website Name] offers. Log back in today and see what you’ve been missing!


[Your Name]

Brilliant Directories Webinar Wednesday

The Elevator Pitch
Why Choose Brilliant Directories

We'll make it short and sweet:

  • We Know Membership Sites — We've taken care of all the heavy lifting so you can focus on growing your membership community and getting users signed up.
  • Access to Expert Support — We know you have questions... Our dedicated support team works 'round the clock to quickly resolve any technical issues.
  • Trusted by 30,000+ Websites — With over 10 years of experience, we understand the unique needs of online membership communities.

Making a living off my Brilliant Directories websites

I have been working with different directory web platforms like Wordpress, 6Cube, SEOSamba and others for over 20 years. About three years ago I found out about Brilliant Directories, since then I have built 10 directories. First, the websites and pages are Google friendly right out of the box, this is one of the most important parts of a good platform to me. Second, the software is very easy to use and there is lots of help to build your site... I no longer have a regular job because I am making a living off of my 10 Brilliant Directories.

Vincent H. — Texas, USA Read More Reviews

Questions Before Getting Started?

We're always happy to chat about your goals and explain what comes with your Brilliant Directories website. Contact us or call to speak with a friendly team member now: +1-800-771-9332

Send a Message

Launch a Free Demo Website Below

  • Learn how to setup membership plans, connect your payment gateway and generate revenue
  • Tour the features that will help you manage your community and maximize productivity
  • Experience how members will view, edit and self-manage their personal accounts
  • Customize your demo site to match your brand
Safe & Secure. Try it free for as long as you like.

Try Free Demo – Instant Access


👋 Send A Message Below



Register FREE for instant access to start your website

Safe & Secure.

You’re Almost There!

Enter your email below to watch the webcast
“6-Step Guide to Start Membership Websites”

75% Complete

We hate SPAM and promise to keep your information safe.