Membership Training "6-Step Guide to Start Membership Websites" Join Live Webcast
Webinar Wednesday 104 <small>– December 16, 2020</small>


Key Topics:

  • 2:10 – New Add-On: Personal Post Feed
  • 4:17 – Update: Custom Widget as Web Page
  • 6:09 – Update: Forms Inbox: “Date Range Picker” Filter
  • 7:18 – Update: Design Setting: “Website Body Width”
  • 9:24 – Coming Soon: YouTube & Vimeo in Photo Galleries
  • 10:13 – Coming Soon: Tax & VAT Manager add-on
  • 10:57 – Coming Soon: Force-End Your Staff Admin Sessions
  • 11:16 – Coming Soon: Pre-Made Content Blocks for Email Templates
  • 11:29 – Coming Soon: Compact Logo View on Mobile
  • 12:45 – Coming Soon: Ongoing Updates to Make Finding Admin Settings Easier
  • 13:00 – Tip of the Week: Monetizing Your Directory by Ryan Sullivan
  • 17:16 – Free eBook: Monetizing Your Directory – DirectoryToolkit.com/monetize
  • 17:50 – 3 Business Model Questions
  • 19:04 – What is Profitability?
  • 20:37 – Growth Ceiling – Maximum Revenue
  • 24:00 – 3 C’s of Increased Revenue
  • 27:40 – 3 Customer Funnel Focuses
  • 29:58 – 6 Easy Ways To Reduce Cancellations And Keep Members Happy – More Info
  • 30:24 – Net Negative Churn
  • 32:37 – Tiered Membership Levels
  • 38:54 – 3D Multi-Axis Monetization
  • 45:34 – Monetization Channels
  • 51:36 – Presentation Summary
  • 57:08 – How should you charge members for additional features?
  • 59:59 – How to reduce customer churn rate and calculate customer lifetime value?
  • 1:06:43 – What happens if a members credit card expires or is declined? Billing Reminder Emails add-on
  • 1:08:24 – Utilize “Smart Lists” to keep track of actions that members HAVE NOT done

Tips to Reduce Churn Rate (question from 59:59)

  1. Look at the Numbers – Active members vs. cancelled members month over month
  2. Onboarding Process – Have a Welcome Plan… Explain t new members how to get the most from your website
  3. Increase Switching Costs – Get members invested: emotionally; time; setup; etc.
  4. Fix/Identify Payment Failures – BD emails website admins when failed payment attempts happen… Follow up! Billing Reminder Emails add-on
  5. Identify Successful Member Experiences – Make sure to remedy poor experiences
  6. Make it Easy to Contact You
Brilliant Directories Webinar Wednesday

The Elevator Pitch
Why Choose Brilliant Directories

We'll make it short and sweet:

  • We Know Membership Sites — We've taken care of all the heavy lifting so you can focus on growing your membership community and getting users signed up.
  • Access to Expert Support — We know you have questions... Our dedicated support team works 'round the clock to quickly resolve any technical issues.
  • Trusted by 30,000+ Websites — With over 10 years of experience, we understand the unique needs of online membership communities.
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Brilliant Directories is rooting for us

I went into my venture alone, but was pleasantly surprised at the community and the Brilliant Directories support team. The staff is super responsive and it truly feels like they are rooting for us. On top of this, there are great discussions and support within the Facebook group, where I manage to learn something new from other membership website owners every day. It's an amazing and continuously evolving product and I'm happy to be a part of it!

Erwin C. — Texas, USA Read More Reviews

Questions Before Getting Started?

We're always happy to chat about your goals and explain what comes with your Brilliant Directories website. Contact us or call to speak with a friendly team member now: +1-800-771-9332

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  • Tour the features that will help you manage your community and maximize productivity
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