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How to Increase Conversions with Landing Pages & Lead Magnets

Updated May 13, 2025 By Brilliant Directories

https://www.brilliantdirectories.com/blog/how-to-increase-conversions-with-landing-pages-lead-magnets-directory-website-tips

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This Tip of the Week covers topics including:

What is a Lead Magnet?
Examples of Lead Magnet Assets
You May Need a Lead Magnet If...
Building a Lead Magnet in 5 Minutes

This is a segment from Webinar Wednesday 39, recorded live on May 2, 2018.

Source: https://www.brilliantdirectories.com/blog/how-to-increase-conversions-with-landing-pages-lead-magnets-directory-website-tips

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It's easy to get a directory business up and running

If you're looking for an out of the box directory business solution, then Brilliant Directories is for you. Once you've gone through the main settings which should take you a day you'd be ready to showcase your site. There are tons of video tutorials on YouTube and inside the customer dashboard. There are so many ways you can customize your site and it's very SEO friendly. Brilliant Directories is built on Bootstrap which makes it easy to customize however you want. Looks very professional!

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I have been working with different directory web platforms like Wordpress, 6Cube, SEOSamba and others for over 20 years. About three years ago I found out about Brilliant Directories, since then I have built 10 directories. First, the websites and pages are Google friendly right out of the box, this is one of the most important parts of a good platform to me. Second, the software is very easy to use and there is lots of help to build your site... I no longer have a regular job because I am making a living off of my 10 Brilliant Directories.

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Can't recommend Brilliant Directories enough!

I chose Brilliant Directories because it had everything I needed when I was looking to create my membership website. The support and community inside Brilliant Directories is a great help, and you have access to literally thousands of other BD website owners who all come together to share their experiences, tips and help. If you are looking to create a directory, I can not recommend Brilliant Directories enough. No matter what you are wanting to do, there is a theme suitable for your needs!

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Brilliant Directories is the one you should choose

All the people in the support staff have been amazing. In less than 30 days I've been able to put together a membership website that can generate money and I am greatly appreciative of everything they do and all the knowledge they have. Thank you for all the webinar trainings. You guys don't need to do that kind of stuff - but that's what I love most. If you haven't picked a membership program yet, Brilliant Directories is the one you should choose.

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I went into my venture alone, but was pleasantly surprised at the community and the Brilliant Directories support team. The staff is super responsive and it truly feels like they are rooting for us. On top of this, there are great discussions and support within the Facebook group, where I manage to learn something new from other membership website owners every day. It's an amazing and continuously evolving product and I'm happy to be a part of it!

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The sky is the limit with what you can do on the Brilliant Directories platform. I love the fact that everything can be customised and there are constant improvements and additions. The support, advice and guidance that one receives through the BD Facebook group, Webinars and Support team is excellent and I would highly recommend it to anyone wanting a directory type website.

Colette B. New Zealand Read more reviews

Brilliant Directories has helped grow our company

We love BD. After using other website platforms for our business, BD has helped to grow our company in ways we couldn't have imagined. If you are serious about starting an online directory we highly recommend that you use BD. They have more settings and built-in tools than we initially thought - which helps tremendously. It's so easy that once you start your first project, you want to launch even more website ideas on the platform... You won't be sorry!

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Collette M. Australia Read more reviews

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We switched to BD about a year ago, and it's one of the best business decisions we ever made. Our website now is user-friendly, and our members can easily update their profiles and add content on their own. But what I love most about BD is that they are constantly adding new features, and they seem to really care about their clients... We struggled through various platforms, from WordPress to very expensive custom-built websites. None came close to being as functional or reliable as our BD website.

Ester V. Florida, USA Read more reviews

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After working with the Brilliant Directories team for the past 5 years, I've enjoyed building our websites and learning new ways to improve. Having access to a responsive support team has been very important for our success. Thanks to everyone at Brilliant Directories for guidance, constant improvements, Facebook groups and interactive webinars! We've already built one directory (www.NJwedding.com), launched another (www.NJparenting.com) and have more ideas to implement very soon.

Erik K. New Jersey, USA Read more reviews

It's easy to get a directory business up and running

Faruk B. England Read more reviews

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Vincent H. Texas, USA Read more reviews

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How to Increase Conversions with Landing Pages & Lead Magnets

Register for the Next Webinar (We'll notify you via email)

This Tip of the Week covers topics including:

See How It All Works —
Instant Access to All Features

The Elevator Pitch Why Choose Brilliant Directories

Start Free Demo Now

Trusted by teams building real businesses

It's easy to get a directory business up and running

Making a living off my Brilliant Directories websites

Can't recommend Brilliant Directories enough!