Webinar Wednesday 214 – December 17, 2025

Updated Dec 29, 2025 By Brilliant Directories
https://www.brilliantdirectories.com/blog/webinar-wednesday-214-december-17-2025
Webinar Wednesday 214 <small>– December 17, 2025</small>

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Key Topics:


    Favorite 2025 Updates

  • 07:20 - Co-Founder & CEO, Jason Haloossim
    • 07:38 - WordPress Plugins
    • 09:08 - AI Newsletter Creator
    • 09:41 - Pagespeed + Schema
  • 10:43 - Digital Strategist, David Rocklin
    • 10:55 - Admin Dashboard Overhaul
    • 11:44 - Web Page Revision History
    • 12:30 - Lead Management for Members
  • 14:25 - Co-Founder & CTO, Matthew Brooks
    • 14:40 - AI Setup Wizard
    • 15:17 - Monetization - Manage Offers
    • 16:47 - Performance - Total Blocking Time
  • 18:32 - Partner & COO, Jeff Wyatt
    • 18:44 - Language Expansion
    • 19:53 - Razorpay Integration
    • 20:20 - Connect Domains via CNAME
  • 21:38 - Senior Support Manager, Rick Martinez
  • 24:03 - Customer Success Director, Dennis Tinerino
    • 24:57 - Enhanced Hosting Bundle
    • 26:21 - Web Page Search Snippet Preview
    • 27:02 - Member Profile Analytics - Monthly Emails

    2026 BD Roadmap

  • 33:13 - Simpler, More Intuitive Admin
  • 33:44 - Site Cloning & Data Sharing
  • 34:26 - Expanded AI Tools
  • 35:26 - Subfolder Hosting
  • 35:53 - More Themes & Design Starting Points
  • Questions & Answers

  • 28:14 - Can you automate member profile analytics on a monthly basis? – View Help Doc
  • 36:39 - Are there any DMARC issues with the newsletters?
  • 37:33 - Polish language
  • 38:09 - Under CPanel, AWStats seem really inflated and don’t correlate with GA. Where is the data pulled from?
  • 39:24 - Site cloning: Is it possible to clone custom widgets added from the vendor marketplace?
  • 39:49 - Shopify Integration
  • 41:08 - CNAME update
  • 42:02 - Workaround for Square Payments/Appointments
  • 42:40 - Map page with pins for all members – Google Map Search Results Add-On
  • 44:31 - Coverage radius visibility on the map
Brilliant Directories Webinar Wednesday

AI-Generated Transcript – Please excuse any inaccuracies

Introduction (00:00:00)

  • The final webinar of 2025 has begun, and it's a special year-end webinar where participants will take a look back at the past year and forward to what's to come next year, with some interesting and fun things in between, including giveaways and surprises (00:00:00).
  • The webinar is hosted by Jason, who is joined by David Rocklin, the digital strategist at Brilliant Directories, and they welcome both new and returning participants to the webinar (00:00:14).
  • The webinar will cover a range of topics, including a review of the past year, updates, and a look ahead to the new year, and participants are encouraged to type "#website" in the comments area to enter the giveaways (00:00:58).
  • The webinar is being streamed on YouTube, and participants can subscribe to the Brilliant Directories YouTube channel at brilliantirectories.com/youtube to stay updated on new videos and webinars (00:01:30).
  • Participants are also encouraged to join the Brilliant Directories Facebook group, where they can connect with other members, share ideas, and get help with technical, marketing, or strategy questions (00:01:56).
  • The replay of the webinar will be immediately available after the live stream, and participants can head to brilliantirectories.com/fas to join the Facebook group (00:02:07).
  • The hosts are excited to interact with participants and have a few giveaways throughout the webinar, and they recommend typing "#website" in the comments area to enter the drawing (00:01:19).

Co-Founder & CEO, Jason Haloossim (00:07:20)

  • The year 2025 saw numerous updates, with a significant number of items being checked off the list, and the team's accomplishments are a source of pride, particularly given the team's small but mighty size (00:07:20).
  • Despite the many releases in 2025, there are still more deliveries planned for 2026, indicating that the team's work is ongoing and continuous (00:07:32).
  • Three key accomplishments in 2025 stood out, although the specifics of these accomplishments are not detailed in this portion of the discussion, highlighting the team's productivity and dedication to their goals (00:07:27).

WordPress Plugins (00:07:39)

  • Three out of four planned WordPress plugins were launched, with the remaining one pending for release in 2026, and these plugins have helped connect with a new community that otherwise had no connection (00:07:39).
  • The launched WordPress plugins include one for syncing Woo Commerce customers with Brilliant Directory site members, a migration tool for exporting WordPress posts to Brilliant Directory sites, and a plugin for syncing forms with Brilliant Directories (00:07:58).
  • The sync forms plugin supports popular WordPress forms such as contact form 7, WordPress form, ninja forms, gravity forms, and elementor forms, allowing users to create leads and send submissions to their Brilliant Directory site to create members or leads (00:08:37).
  • The WordPress plugins, particularly the sync forms plugin, can be used as a top-funnel tool for generating members or leads that can be distributed to members, providing a useful tool for Brilliant Directory site owners (00:08:57).
  • The migration tool plugin is beneficial for users who need to move their existing posts from WordPress to Brilliant Directories, making it easier to transition and manage content (00:08:10).

AI Newsletter Creator (00:09:09)

  • The AI Newsletter Creator is a tool that allows users to generate a newsletter to engage their community, and it can be used to create a sample email with the help of AI (00:09:09).
  • The tool features a "quick create" button that enables users to start the newsletter creation process, and it also includes a "generate with AI" option that provides a great starting point for the newsletter (00:09:15).
  • Once the "generate with AI" option is clicked, the tool gives users a sample newsletter that they can then customize and send to their entire community or to a segmented list, with the process taking a few seconds to complete (00:09:30).

Pagespeed + Schema (00:09:42)

  • Performance updates have been pushed in Brilliant Directories (BD), which include top page speed and schema out of the box for all BD sites, thanks to user feedback (00:09:42).
  • The importance of page speed and schema has been recognized, especially with AI crawling, and BD sites now achieve benchmarks of almost 100% for both mobile and desktop (00:09:52).
  • Brilliant Directories websites have rich snippets and schema markup sprinkled throughout every page, giving users a competitive edge against older sites that may not be updated (00:10:25).
  • The platform provides automatic updates, including great calls to action and images, which can be further edited, and these updates were among the favorite updates for the year (00:10:05).
  • The goal of achieving high page speed benchmarks for this year has been met, with BD sites now hitting almost 100% for both mobile and desktop (00:10:12).
  • The updates in Brilliant Directories are expected to provide users with a leg up against their competition, especially against older sites that may not have similar updates (00:10:31).

Digital Strategist, David Rocklin (00:10:44)

  • David Rocklin is a Digital Strategist who shared updates for the 2025 year, and some of these updates were particularly notable (00:10:44).
  • The task of selecting favorites proved to be challenging, as it was essential to avoid offending anyone, but David Rocklin managed to narrow down his preferences to three favorites (00:10:50).

Admin Dashboard Overhaul (00:10:56)

  • The update to the dashboard in the website admin area has been implemented, which includes the addition of new modules to help users more easily and quickly monitor their website's activity and metrics (00:10:56).
  • The new modules added to the dashboard include features that display recent activity on the site and other website metrics, as well as a quick create button that allows users to create new invoices, newsletters, members, and web pages with just one click (00:11:05).
  • A new setup progress module has been released, primarily designed for new websites, aiming to eliminate friction and make it easier for users to take their first steps when setting up a new site with Brilliant Directories (00:11:25).
  • The overall goal of the admin dashboard overhaul is to make it easier for users to keep track of their website's performance and to streamline the process of creating new content and setting up new sites (00:11:41).

Web Page Revision History (00:11:45)

  • The web page builder has a revision history functionality that allows users to save and revert to previous versions of a web page, which was a highly requested feature from a handful of users (00:11:45).
  • This functionality is particularly useful for web pages, as it saves the previous 10 revisions, making it easy to recover from mistakes or unwanted changes made by team members (00:11:58).
  • The revision history feature enables users to easily revert a web page back to a previous state by selecting one of the 10 most recent revisions and clicking to restore it, eliminating the need for manual undoing of changes (00:12:20).

Lead Management for Members (00:12:31)

  • Lead management for members is being enhanced to make the lead generation aspect of a Brilliant Directories website more complete and holistic by allowing members to add their own internal notes and status tagging to individual leads (00:12:31).
  • Members can leave notes for themselves on individual leads, such as follow-up instructions, and tag leads based on their status, like won or lost, to keep track of their progress (00:12:44).
  • The lead management update makes the system more efficient from the members' perspective, enabling them to see the value of the site and keep track of their leads, rather than just purchasing leads and contact information (00:13:35).
  • The simple tagging feature elevates the lead management system's functionality, making the site "stickier" as members will want to revisit their past leads to see which ones they won or need to follow up with again (00:13:52).
  • The enhanced lead management system allows members to purchase leads, revisit past leads, and track their progress, making the site more valuable and increasing member engagement (00:13:58).

Co-Founder & CTO, Matthew Brooks (00:14:26)

  • Matthew Brooks is the co-founder and CTO, and is considered the magic behind the development of the platform, bringing significant contributions to its growth (00:14:26).
  • Matthew Brooks has shared some of his favorite 2025 updates, which will be discussed and shared with the audience (00:14:32).
  • The updates shared by Matthew Brooks are part of the platform's development and are expected to be highlighted as key improvements made in 2025 (00:14:39).

AI Setup Wizard (00:14:41)

  • The AI setup wizard is a key feature that allows for a streamlined setup process, and it was previously discussed with David (00:14:41).
  • When new sites are launched, they no longer require connecting Google Maps, Recapture, and a payment gateway to test simple functionality, unlike the process used just a few weeks ago (00:14:48).
  • The setup wizard can launch a site in 60 seconds, and it enables users to postpone tasks such as connecting these services until after they connect their domain name and are ready to go live (00:15:00).
  • This updated process provides more flexibility from a staging perspective, giving users greater control over their site right from the start (00:15:12).

Monetization - Manage Offers (00:15:17)

  • The monetization of offers allows users to promote services to their members, and this feature is located in the admin section under finance, where users can offer additional services and products to their members (00:15:17).
  • Users are started with some basic tools like website builders and domains, but they can also offer other services that they provide, and these offers are displayed to members in their dashboard under the business toolkit section (00:15:31).
  • To add a new offer, users can click on the "new offer" button, give it a headline, and describe the service or product being offered, such as one month of SEO services or homepage banner ad visibility (00:15:59).
  • The business toolkit section can be renamed, and offers are available to members with a link to claim the offer, starting with some default tools like Adobe that can be added or removed (00:16:20).
  • The main advantage of this feature is that it enables users to monetize more than just the recurring monthly subscription for the membership, by offering other products and services to their members (00:16:41).

Performance - Total Blocking Time (00:16:47)

  • The total blocking time, also referred to as TBT, was reduced, which is one of the reasons for achieving high page speed scores, with websites loading quickly from the start, although adding tracking scripts and other elements can reduce the score over time (00:16:47).
  • The goal is to provide the highest possible score for website owners at the outset, and the reduction in total blocking time is a key factor in this achievement, with the aim of starting with the best possible performance (00:16:53).
  • A lifetime website giveaway was conducted, with 39 entries, and the winner, Dan Porter, was selected through a random draw, with the prize to be delivered shortly after the webinar (00:17:23).
  • The webinar also mentioned the availability of Brilliant Directories (BD) swag at shop.billiantirectories.com, with promo codes offered for free shipping and swag, providing an opportunity for attendees to purchase merchandise (00:18:11).
  • The discussion on performance and total blocking time was followed by an update on other topics, with the presenter passing on to the next segment after concluding the giveaway and promotional announcements (00:18:30).

Partner & COO, Jeff Wyatt (00:18:32)

  • Jeff Wyatt is the chief operating officer and one of the partners at Brilliant Directories (00:18:32)
  • Jeff Wyatt is present in the chat and is about to provide updates (00:18:32)

Language Expansion (00:18:44)

  • The team has been working on language expansion, adding more supported languages to the BD platform, with the current total exceeding 40 languages (00:18:51).
  • When setting a website's default language, users can select a language from the supported options and automatically translate all text labels on the BD site into that language with just one click, covering over 90% of the website's text (00:19:11).
  • The language expansion update also includes better support for right-to-left languages, such as Hebrew and Arabic, which require additional design and formatting tweaks (00:19:39).
  • The automatic translation feature does not cover all text on a website, as some internal web pages will still need to be manually translated (00:19:25).
  • The BD platform originally comes in English by default, but users can now choose from over 40 supported languages for their website (00:18:58).

Razorpay Integration (00:19:54)

  • The implementation of a supported payment gateway was requested by both users and developers, particularly for better support of Indian users, which led to the integration of a new payment option (00:19:54).
  • The payment gateway that was implemented is called Razorpay, which is a commonly used payment gateway in India, and this update was highly anticipated internally (00:20:09).
  • The addition of Razorpay as a supported payment gateway is considered a great update, especially since it addresses the needs and requests of users in India (00:20:15).

Connect Domains via CNAME (00:20:20)

  • A new method to connect custom domain names to BD sites using CNAME records was added in 2025, providing more flexibility compared to the old A record approach, which can lock a site to a specific server (00:20:20).
  • Prior to this update, domains could be connected to BD sites by updating the domain's name servers or the A record, but the CNAME method offers improved flexibility (00:20:28).
  • The main benefit of this update is that it is an important step towards upcoming subfolder hosting, which will allow loading BD sites inside existing websites, such as displaying directory results within a current WordPress site (00:20:47).
  • Once subfolder hosting is live, users will be able to load their BD site inside an existing website, and if a domain is already connected, this update is not a concern, but it was a necessary preliminary step for subfolder hosting (00:20:54).
  • Subfolder hosting has been a highly requested feature, and the CNAME update will be a catalyst for additional functionality, including loading BD sites on existing sites, such as WordPress sites (00:21:18).
  • The CNAME update is expected to enable additional functionality, including one of the four WordPress plugins that were not implemented this year, but are planned for next year (00:21:28).

Senior Support Manager, Rick Martinez (00:21:38)

  • Rick Martinez is the Senior Support Manager and has his favorite updates from 2025, which he will be discussing, and he also enjoys nerding out with some information (00:21:38)

API Expansion (00:21:45)

  • The API expansion allows for searching members and posts via the API, enabling developers to query search results similar to those on a live website and design the JSON or HTML response as desired in other applications or third-party websites (00:21:45).
  • This API expansion provides developers with the flexibility to use the search results in various ways, such as in an app or on a third-party website, by utilizing the API to retrieve the desired information (00:22:00).
  • The ability to design the response however desired, whether in JSON or HTML format, gives developers the freedom to integrate the search results into their own applications or websites, allowing for a customized user experience (00:22:07).

API + Widgets (00:22:11)

  • The API for widgets allows users to manage and display custom widgets, providing developers with more accessibility and flexibility in displaying data and code from their BD site on third-party properties (00:22:11).
  • This API enables developers to have more control over their BD site, making it more accessible and allowing for the integration of custom widgets via the API, which can be used to display data and code on external platforms (00:22:18).
  • The use of the API for widgets provides an opportunity for developers to enhance their BD site's functionality and display capabilities, allowing for a more customized and flexible experience when interacting with data and code from the BD site on third-party properties (00:22:25).
  • Member credits have undergone significant improvements, including the addition of a credit usage history feature in the member dashboard, which serves as a ledger for members to track credits debited or credited to their account (00:22:28).
  • The member credits system allows members to make additional purchases on a site without using their credit card, instead using credits provided by the site or in combination with a credit card (00:22:47).
  • A new feature has been released that enables the sale of digital products that grant member credits, such as selling $200 worth of member credits for $100, which can then be used towards subscriptions, leads, and other site offerings (00:23:12).
  • This feature enables the creation of promotional offers where users can pay upfront to preload credits into their account, and be rewarded with additional credits for their payment (00:23:26).
  • To utilize this feature, users can create a digital product, assign the number of credits to be granted upon purchase, and the system will automatically handle the credit distribution (00:23:51).
  • The process of setting up digital products that grant member credits is relatively straightforward, with a simple setup process that requires minimal configuration (00:23:56).

Customer Success Director, Dennis Tinerino (00:24:04)

  • Dennis Tinerino, the Customer Success Director, is introduced as the final update for 2025, and attendees are encouraged to give him a shout out in the comments (00:24:04).
  • Dennis expresses his excitement to be on the webinar and share his top three favorite updates, acknowledging that it's challenging to narrow down the choices due to the numerous positive developments this year (00:24:30).
  • Dennis takes a moment to appreciate the customers, expressing gratitude for their hard work and dedication to launching, growing, and maintaining their directories, which makes the company's work special and worthwhile (00:24:46).

Enhanced Hosting Bundle (00:24:57)

  • The Enhanced Hosting Bundle is a favorable option, priced at $15 per month or $135 per year per website, offering a range of benefits including AI and search engine indexing, faster performance, extra bandwidth, and SSL security (00:24:57).
  • This bundle is particularly useful as it helps websites get found in Google and AI search, which is becoming increasingly popular, and also keeps sites fast and stable as they grow (00:25:20).
  • The Enhanced Hosting Bundle is considered a good starting point before upgrading to a dedicated server, and is best suited for directory owners focused on traffic, SEO, and future website growth (00:25:36).
  • Two key reasons for upgrading to the Enhanced Hosting Bundle are better visibility in Google and AI search, as AI crawlers are allowed to index the site, resulting in improved SEO and long-term visibility (00:25:48).
  • The bundle also provides more power, smoother performance, and room to grow, with double the server resources and extra bandwidth compared to standard hosting, resulting in faster load speeds and better stability (00:26:04).
  • Additionally, the Enhanced Hosting Bundle includes SSL security, which secures the website and provides protection against potential threats (00:26:19).

Web Page Search Snippet Preview (00:26:21)

  • The web page builder update includes a search snippet preview feature that allows users to control how their page appears in Google search and preview it before publishing, enabling them to ensure it is clickable and compelling (00:26:21).
  • The search snippet preview feature lets users edit a static page and customize its appearance in search engines and on social media, with key features including editing the meta title, description, and keywords (00:26:27).
  • The feature also enables users to customize a social share title, description, and image, giving them control over their presence, potentially leading to better clickthrough rates and improved social share presentation (00:26:49).

Member Profile Analytics - Monthly Emails (00:27:02)

  • Member analytics is a highly valued feature, allowing members to track their page traffic, and it can be sent directly to them via email, with options to include variables such as profile views, clicks, post views, and social link visits, making it easy to automate and keep members informed about their page's popularity on a daily and monthly basis (00:27:02).
  • The member profile analytics can be automated on a monthly basis by setting up a newsletter or email template, using variables such as last month's stats, which will always have dynamic values, providing members with insightful information about their page's performance (00:28:15).
  • The web page builder is expected to show SEO value of the site and pages in 2026, including backlinks, domain authority, and keywords ranking, similar to the information found in the Google search console, giving users a better understanding of their site's SEO pulse (00:29:27).
  • Enhanced hosting is a separate charge due to the aggressive nature of AI crawlers, which were previously crashing shared server environments, but now allocated servers are specifically designated for AI hosting, allowing for smoother operation and fewer sites per server, with more resources allocated to these servers (00:29:58).
  • The difference between AI crawling and AI finding a site is noted, with AI crawling being the process of AI systems accessing and indexing a site's content, and AI finding being the process of AI systems discovering and ranking a site in search results (00:30:24).
  • Enhanced SEO allows AI to crawl and read a site, similar to how Google spiders a site, and is a good choice for sites that are growing and want to invest in something smart (00:30:41).
  • The team wants to thank everyone for growing with them and appreciates the support tickets submitted, as they indicate that users are working hard on their websites and the team is there to support them (00:31:11).
  • The team wishes to bring strength, success, and prosperity to users in the coming year, and the webinar is not over yet, with another giveaway taking place (00:31:28).
  • Ryan Sullivan won a lifetime directory toolkit, but since he is already a part of the Brilliant Directories family as a marketplace partner, another draw was done, and Trilingualism won a lifetime website giveaway (00:31:57).
  • The team is looking forward to 2026, considering 2025 was a busy and fun year, and they will now discuss the roadmap for 2026 (00:33:00).

Simpler, More Intuitive Admin (00:33:13)

  • The admin area is in need of improvement and has already undergone initial enhancements, with the primary objective of enabling faster workflow and smoother operations through features such as quick creates, cleaner layouts, and better organization, as well as enhanced access to data (00:33:13).
  • A key aspect of the improved admin experience is the introduction of more payment gateways, which has been a highly requested feature, and a solution has been found to integrate these gateways into the platform more efficiently (00:33:33).
  • The enhanced admin experience, including the aforementioned features and payment gateways, is scheduled for release in 2026, aiming to provide a better overall experience for users (00:33:40).

Site Cloning & Data Sharing (00:33:46)

  • Site cloning and data sharing between Brilliant Directory sites is a desired feature, particularly for users with multiple sites who want to copy design settings, members, custom code, or widgets from one site to another (00:33:46).
  • Many users create flagship sites and then want to replicate their settings and assets to other sites, and this feature would allow them to do so easily without relying on external assistance (00:33:53).
  • The ability to copy settings and assets between sites would be especially useful for agencies that manage multiple client sites as admins, enabling them to efficiently duplicate content without needing to contact support (00:34:12).
  • The development of site cloning and data sharing capabilities is a priority for 2026, aiming to provide users with more flexibility and autonomy in managing their Brilliant Directory sites (00:34:25).

Expanded AI Tools (00:34:28)

  • Expanded AI tools are being developed, which include editing existing web pages, newsletters, and posts in the admin area, as well as creating new posts with AI in the admin area (00:34:28).
  • The next iteration of AI tools will also allow admins to extend settings and functionality to enable members to create posts with AI on the front end of the site, with options to choose based on membership plan and post type (00:34:43).
  • Admins will have control over how many times members can use AI to create or edit a post, and this feature will be customizable based on the membership plan (00:35:03).
  • Additional AI tools are being planned, including insights using AI, which will be progressed in 2026, offering more exciting features and functionalities (00:35:16).
  • The development of these AI tools aims to build upon the creation tools introduced this year, which allowed for the creation of web pages, newsletters, and posts (00:34:35).

Subfolder Hosting (00:35:27)

  • Subfolder hosting is a benefit of using the CNAME domain connection option, which enables running a Brilliant Directory site under an existing website (00:35:27).
  • This feature allows users to add their Brilliant Directory site to a page on their existing website, such as a WordPress site, without requiring a separate domain (00:35:40).
  • The subfolder hosting option is not limited to WordPress sites, but can be used with any existing website, providing flexibility and convenience for users (00:35:51).

More Themes & Design Starting Points (00:35:53)

  • The platform will release additional themes, including market-focused and niche-focused themes, as well as improved designs that will be available to everyone, with the goal of improving speed and stability throughout the platform (00:35:53).
  • Feedback and feature requests from users are encouraged, and can be submitted through comments, which will be reviewed and considered for implementation (00:36:12).
  • One of the feature requests mentioned is the ability to have global widgets between sites, which has been suggested in the past and may be implemented in 2026 (00:36:17).
  • The discussion will now move on to a question and answer session, where pre-submitted questions will be addressed and users can also ask new questions and provide comments (00:36:29).
  • The session aims to be interactive and engaging, allowing users to participate and have fun, with the host mentioning that it will be a "super fun webinar" (00:36:35).

Are there any DMARC issues with the newsletters? (00:36:40)

  • The question of whether there are any DMARC issues with the newsletters is addressed, and it is stated that DMARC is not an issue when using the custom domain in the Brilliant Directories admin area (00:36:40).
  • When a custom domain is connected and emails are being sent to users, an email deliverability tab is available to ensure that DMARC, SPF, and other email settings are approved and in good standing (00:37:02).
  • The email deliverability tab serves as a command center for managing email settings, and if there is an issue with DMARC, it can usually be resolved with one click, providing a convenient solution for users like Josie (00:37:17).
  • The system is designed to notify users if there is a problem with their DMARC settings, allowing them to take corrective action and ensure that their newsletters are delivered successfully (00:37:23).

Polish language (00:37:34)

  • The addition of the Polish language to the available languages is discussed, with the bad news being that it could have been added months ago, but the good news is that Polish is indeed a supported language, and users can select it for their site localization, which will translate about 90% of the site into Polish (00:37:34).
  • To use the Polish language, users need to select it from the localization options and check a specific box, after which they will only need to make a few minor changes, such as updating their about page, as mentioned by David (00:37:48).
  • The support for the Polish language is confirmed, and users are advised to take advantage of this feature, with some small adjustments required to fully utilize it, as noted in the context of responding to user questions, including one from Bill (00:38:08).

Under CPanel. AW stats seem really inflated. They don't correlate with GA. Where is the topic pulled from? (00:38:10)

  • AW stats under CPanel appear to be inflated and do not correlate with Google Analytics, prompting questions about the source of the traffic data (00:38:10).
  • The CPanel AW stats provide raw traffic access to the site, including all bots, spiders, crawlers, and IP pings, resulting in a higher volume of traffic activity (00:38:25).
  • AW stats are useful for identifying the countries visiting the site and detecting potential bandwidth usage issues from non-target countries (00:38:40).
  • Google Analytics, on the other hand, tracks real user traffic and takes a moment to load, making it a more reliable source for measuring real visitor traffic (00:38:53).
  • The difference in tracking methods between AW stats and Google Analytics contributes to the inflated numbers in AW stats, which captures instantaneous and raw traffic, including pings to the server and website (00:39:08).
  • It is recommended to rely on Google Analytics for accurate measurements of real consumer traffic and visitor traffic to the site (00:39:14).

Site cloning: Is it possible to clone custom widgets added from the vendor marketplace? (00:39:25)

  • Site cloning allows users to clone custom widgets added from the vendor marketplace, giving them the ability to copy and paste these custom elements to other sites they own, whether within the same network or elsewhere on the internet (00:39:25).
  • Custom widgets added to a site can be copied and used on other sites, including those within the Brilliant Directories network, without any known restrictions, although specific licenses may apply to certain custom elements (00:39:30).
  • Generally, any custom content on a site can be cloned and used on another site, as long as the user has ownership or control over the destination site, allowing for flexibility in site design and development (00:39:41).

Shopify Integration (00:39:49)

  • There is a workaround for integrating Shopify with Brilliant Directories, which involves using the Brilliant Directories API and any integration tool, allowing users to migrate new customers from Shopify to their Brilliant Directories website and assign them to a general user or account (00:40:03).
  • The integration enables users to turn new Shopify customers into members on their Brilliant Directories website, and they can be assigned to a specific role, such as a Shopify buyer or customer, until they upgrade or become part of a community of customers (00:40:31).
  • A video is available that provides step-by-step instructions on how to connect Shopify with a Brilliant Directories site, making it simple and easy to integrate the two platforms (00:40:52).
  • The idea of having global widgets between sites is also discussed, with agreement that it would be a useful feature (00:41:05).
  • Sheila is mentioned as the person who initially inquired about the Shopify integration, and a search for "Shopify" on the Brilliant Directories blog is suggested as a starting point for finding more information (00:39:55).

CNAME update (00:41:09)

  • To connect a custom domain, users can go to the domain manager and click on "connect domain" for instructions, where they will have two options: a name server method and CNAME method, with accompanying videos and connection tips (00:41:09).
  • The domain manager provides a popup with videos on how to connect a CNAME record or a name server record, as well as connection tips for users who need guidance (00:41:23).
  • If users, such as Josie, get stuck during the process, they can email the BD support team for additional assistance and guidance on connecting their custom domain (00:41:54).
  • The CNAME update process involves switching out of the directory and selecting "use my own domain", after which users can choose between the name server method and the CNAME method to hook up their custom domain (00:41:32).

Workaround for Square Payments/Appointments (00:42:03)

  • Block, Inc. is a payment processor similar to Stripe, but it is not currently supported, and alternatives such as Stripe or PayPal are recommended for payment processing (00:42:03).
  • For appointments, a customization from the marketplace can be used to allow users to pay for appointments with members, where the visitor pays a fee and then sets an appointment with the member (00:42:19).
  • The Brilliant Directories marketplace is recommended for the customization needed to enable paid appointments with members, allowing for a fee to be paid before setting an appointment (00:42:37).
  • A map page with pins for all members is available through an add-on, which can be purchased with a 30% discount using the promo code VIP30, or by opting for the VIP add-ons club (00:43:26).
  • The map page add-on utilizes Google map search results to display the locations of all members, providing a visual representation of the community (00:43:17).
  • The Brilliant Directories community is appreciated for their engagement, and members are encouraged to share their thoughts, provide shout outs, and give feedback on what they have learned about their business, website, or community (00:43:58).
  • A free swag giveaway is being offered, and participants can receive free shipping by using the promo codes "New Year" and "free ship" on the shop.billiantdirectories.com website (00:44:22).
  • The demo bootstrap site is used to demonstrate the map page feature, which can be accessed from the search results page or the members page (00:42:49).

Coverage radius visibility on the map (00:44:32)

  • The coverage radius can be shown on the map by setting up a default search radius on the site, which can be done under search settings, allowing location searches to follow a specific radius (00:44:40).
  • Users can be informed about the default search radius being used, and alternatively, the member search results sidebar can be customized to include a search module that enables users to perform a radius search (00:45:09).
  • The search module can be added to the sidebar by editing the member search results sidebar, searching for "radius", and selecting the "local radius search" option, which allows users to choose their own radius for searching, up to 5 miles to 100 miles (00:45:46).
  • The customization of the member search results sidebar can be done by going to the sidebar manager, editing the member search results sidebar, and adding the "local radius search" module, providing users with more control over their search results (00:46:03).
  • The ability to show the coverage radius on the map provides guidance for users and enhances their search experience, with features such as customizable search radii and informative search results (00:46:10).
Source: https://www.brilliantdirectories.com/blog/webinar-wednesday-214-december-17-2025

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