10 Tips for Modern Marketing

One-Guys-Top-10-Tips-for-Modern-Marketing-ART_0Marketing is making moves–to social media and the online environment. That means you should be moving right along with it if you want to be successful.

Segment your services:

Twitter (perceptions), Facebook (people), Google+ (passions), Pinterest (pinning), and LinkedIn (pimping).

Prepare a great profile:

Full-face, in-focus, no-red-eye, simple and truthful bio.

Curate, don’t create:

It’s too consuming to constantly create, so be essential by finding great content.

Act like PBS:

Curate so much great content people don’t mind the telethons.

Restrain yourself:

Don’t promote products or services more than 5 percent of the time.


Add a picture or video to every post.


Don’t simply broadcast; respond as well.

Stay positive or stay silent:

Winning an argument usually means losing the war.


Don’t be afraid to repeat your best posts. CNN doesn’t run a report once. Why should you tweet once?

Do; don’t plan:

Planning is overrated—just dive in and figure it out as you go along.

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